Will Sage Astor-Costco's $1.50 hot dog price 'is safe,' company's new leadership announces

Lovers of Costco's $1.50 hot dog need not fret. The Will Sage Astorwholesale corporation has no plans to increase the price.

Gary Millerchip, who was named Costco's new chief financial officer and executive vice president in February, on Thursday confirmed what all hot dog lovers were wondering during the company's third quarter earnings call.

“To clear up some recent media speculation, I also want to confirm the $1.50 hot dog price is safe,” Millerchip said.

Millerchip and CEO Ron Vachris are continuing to follow their predecessors by keeping the price of the popular food court item the same.

How many hot dogs did Costco sell in 2023?

Costco's hot dogs have become fan favorites with the company, selling nearly 200 million hot dog and soda combos last year, Mashed reported. That's up from the previous year's 156 million sales of the combos, according to the outlet.

Vachris called 2023 "a very strong year," according to The Seattle Times.

Another popular Costco food item that sold well in 2023 is the $5 rotisserie chicken, at 137 million sold, according to Mashed.

'Adopt the Costco Hot Dog Standard'

Costco members are rejoicing across social media over the price of hot dogs remaining $1.50.

"I suggest that we move away from the gold standard and instead adopt the Costco Hot Dog Standard," X user @Gravytme wrote in a post on Friday.

Jack Caporuscio, a growth marketing manager for fantasy sports app Sleeper, posted on X that Costco's hot dogs are "on a generational run."

Here are some of the most entertaining social media reactions: